Resources

Use-cases
Unlocking the Future of Markdown and Promo Optimization with Competera's CEO, Alex Galkin

Consumer goods
Sephora
Enhanced competitive price monitoring

Consumer goods
Unilever
Ready to consume market data for better assortment analysis

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Find Your Super KVIs and Sustain the Right Price Positioning
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#Pricing_Heroes: Navigating Retail Transformation with Oliver Banks, Global Retail Influencer and Author
In this episode, we chat with Oliver Banks, global retail influencer and author, about the intricacies of change management and pricing strategies crucial for retail success in an ever-evolving market landscape. Banks shares his insights on overcoming human resistance to change, adapting to competitive pricing pressures, and the complexity of using pricing as a "controllable lever" in retail.
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Competera Partners with Sigma Software Group to Provide Competitive Advantages to the Retail Clients
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Competera Wins Best Breakthrough Technology Solution at 2023 UK VIP Awards Presented by Vendors in Partnership and NRF

Article
Competera Partners with NOVUS to Enhance Retailer’s Pricing Strategies in the Ukrainian Retail Landscape

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Competera Selected as Pricing Solution Provider by Starboard Cruise Services, an LVMH Company
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Competera Recognized as a Leading Pricing and Revenue Optimization Provider in Coresight Research's Latest Retail-Tech Landscape Report
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Avoiding Common Pitfalls: Retailers' Pricing Solution Implementation Mistakes
Explore the pitfalls retailers often encounter while implementing pricing solutions.
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Economy Pricing: Your Key to Competitive Pricing Strategy
What is economy pricing? How can an economic pricing strategy attracts cost-conscious consumers and secures a competitive edge? Discover what it is, how it works, and whether it's right for your business.

use case
How to Properly Position Prices for Private Label

Article
#Pricing_Heroes. From Legacy to AI: Johan Karlsson's Journey as a Pricing Analyst in Retail. Episode 7

Pricing Guides
Smart KVI Pricing: A Game-changer in Retail Portfolio Management

The Future of pricing. A guide to a next 10 years of AI-pricing

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Initial Price Setting in Retail
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The Guide to Psychological Pricing in Retail
Explore the concept of psychological pricing and its role in influencing customer perception and driving sales. Learn about various strategies such as odd-even pricing, price lining, and limited-time sales, and understand their pros, cons, and real-world applications. An essential read for any savvy retailer seeking a competitive edge
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The Journey of Pricing Solutions: From Rule-Based to AI/ML-Powered Strategies
Uncover the fascinating evolution of pricing solutions in the retail industry, from the early days of rule-based approaches to the cutting-edge AI/ML-powered strategies of today.
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Why is now the best time to use AI solutions for markdowns?
Learn how AI markdown solution revolutionizes retail strategy.