Price optimization software: monitor & analyze your competitors

Right prices. On the right products. Everyday

Competera Pricing Platform empowers retailers with the best-in-class scraping data on any competitive scenario, with powerful market analytics, dynamic, and algorithmic pricing

Try out Competera
Price optimization software

What is Competera?

Family of products for retailers

to supercharge price setting with quality guaranteed data extraction and AI-driven price recommendations

Competera pricing platform

Discover the Competera Family of Products:

ecommerce price monitoring tool

Competitive Data

Product data extraction engine orchestrating the best-in-class dataset for your data driven pricing decisions in retail.

monitor retail prices

Price Optimization

AI-driven price recommendation engine enabling retailers to identify optimal prices and to delegate the pricing process to algorithms while keeping humans in the loop to manage target-setting and performance evaluation

dynamic price monitoring

Price Intelligence

End-to-end analytics platform for ecommerce to get the full market visibility and insights into competitors’ pricing, assortment and promotions execution

MAP monitoring

Brand Intelligence

for brands

End-to-end platform for Key Account and Brand Managers to protect brand compliance and improve performance indicators across all selling partners

Our customers:

Staples Comfy my Toys Indesit Dell Panasonic Acer

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Struggling to manage your pricing in a predictable way?

Competera boosts your price setting with quality guaranteed data exploration and algorithmic price recommendations built in a consolidated software environment



of shoppers choose a retailer offering an “optimal” price

Create a better pricing strategy

Act with a clear view and certainty backed by SLA-secured data health and predictive AI-driven planning to set a winning pricing strategy, outperform your competitors and become a retailer winner




of managers spend 40% of their time validating and fixing data

A new version of retail execution

Make zero mistakes. Apply better prices with the help of a dynamic pricing engine. It includes multichannel competitive analysis, automated market alerts, and a user-friendly dashboarding environment




Only 10% of retail teams
hit their KPIs

A 360° view of your business

Every outcome of pricing decision made by a Strategy and Operations teams is transparent, in line with a business strategy, key competitors’ impact and your sales results. The whole picture of your sales dynamics is just two clicks away


Why Competera Pricing Platform

We monitor prices by collecting millions of data points from over 3,000 eCommerce websites. Competera covers various types of websites using customizable logic which can be fine-tuned through an interactive management system

price optimization software

Price Scraping Engine

retail price optimization software

Price Analytics Dashboard

price intelligence software