Competitor Price Monitoring: perform better in 2018

Competitor Price Monitoring

Competera’s Competitor Price Monitoring provides retailers with accurate, timely and structured data about competitive prices.

High-quality data is a must for a winning pricing strategy, which allows setting optimal prices, attract and retail customers, and increase revenue.

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Use Competitive Data to Build a Winning Pricing Strategy

Set the correct repricing schedule

The majority — 81% — of customers base their purchasing decisions mostly on a price. Thus, the stats prove the importance of competitive pricing for outselling competitors and generating more revenue.

Big retailers such as Amazon, eBay, and the likes, tend to reprice several times per day. Smaller retailers, who cannot afford to reprice that frequently, need to react to the market changes by setting the right price based on the fresh data as rapidly as possible.

Competera offers a SaaS solution which helps businesses track any changes in competitors’ activities, including but not limited to price changes, stock, and promos, and use the data to build an effective pricing strategy.

I want to emphasize how pleasantly surprised we were with the very qualified and quick-responding support team. A great product and a great team!

Bogdan Nesterenko Product manager, RDE.LT

Competitor price monitoring Competitor price monitoring tool


How to Monitor Competitors

Automate monitoring and pricing

Retailers which have thousands of SKUs to manage very often do not have the human capacity to analyze, let alone reprice, their whole assortment. They fail to offer the optimal price, and thus lose customers and revenue.

Competera’s AI-based solution offers not only competitive data collection but also the market analysis and pricing insights which retailers can use to create the right pricing strategy.

Machine-based pricing software provides accurate, fresh and complete data on a schedule, and, unlike humans, is errorless. Besides, it seamlessly integrates with the retailer’s current operations and provides data based on the retailer’s business and technical needs.

With Competera, retailers stay ahead of the market and increase their revenue.

Monitoring competitor prices

How to Use Competitive Data Properly

Identify Competitors Who Affect Sales

Competera’s Price Index maps the retailer’s position on the market, shows how the market dynamics affects sales and delivers data on competitive prices, promotions and stock availability.

We integrated Competera solutions and began to receive our competitors’ insights. We achieved our business goals: the customers’ perception of our price was changed as we wanted.

Yudha Pangestu Senior Pricing Manager, Matahari Mall

Online price monitoring

Avoid Loss-Making Mistakes

Avoid loss-making faults

Competera’s machine algorithms collect competitive data by the parameters and schedule set by retailers and analyze it to make pricing recommendations.

Unlike humans, algorithms are incapable of mistakes.

Monitor your competitors

Online price monitoring

Focus on a strategy

With Competera’s Competitor Price Monitoring retail teams switch from collecting data manually to strategic tasks, including defining pricing strategies and ensuring the algorithm operates in line with business goals.

The algorithm “records” every pricing decision and its outcome, which allows repeating successes.

We are able to monitor our prices and increase profit per product thanks to the up-to-date information that the Competera platform has to offer.

Sinziana Visan Merchandiser, Find Me A Gift
Competitor monitoring software

With Competera, Retailers Improve Their Pricing Strategies and Boost Their Revenues

Tracking of competitors' prices
High-quality competitive data

by the parameters and schedule set by the retailer

Flexible scanning schedule
Flexible scanning schedule

with standalone adjustments for different categories, brands, and products

Smart data
Smart data scanning technology

that does not overload websites

Technical support
Technical

and customer support 24/7

Customizable notifications
Notification of anomalies

about significant market changes

Looking for high-quality competitive data?

Developing and implementing of a proper pricing strategy is easier
and more efficient with Competera

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