Price Intelligence Software for Retailers

Competera helps retailers to gather tons of important information about their key competitors, both in pricing and non-pricing. Get deeper understanding of competitors to fine-tune and perfect your pricing strategy.

Market Test

Products, Gaps, Variables, and Competitive Insights on one platform

Are you sure that your competitive insights are up-to-date, accurate, and incorporate all the necessary factors about products, prices and more? Even with high-quality software, many aspects of competitor’s activity that could significantly impact your pricing strategy often go overlooked. That’s why we created Competera – a scalable and comprehensive pricing platform for retailers. It allows to compare everything from shipping information to product photos as well as deliver this data fast enough to effectively utilize it.

Now your company can see every vital competitive insight in a single interface designed to help you contextualize and utilize fresh, high-quality, complex data as simple as possible.

price intelligence

Retail fit

Competera is an industry-agnostic solution suitable for omnichannel, mono-or multi brand retailers with a certain business maturity

Cost-plus

Margin-centric

Ad hoc repricing

Human-driven decision

Market-driven

Competitor-centric pricing triggered by market changes

Regular repricing

Constant manual check

Data dependence

Rule-based

Based on rules and business constraints

Automated repricing

Human-supervised

Market-share focused

Elasticity-based

Mix of rules & demand-based pricing

Real-time repricing

Manager defines goals

Portfolio coverage

Personalized

Shopper-centric pricing

Individual offers based on LTV

Balance between customer demand and business goal

Competera Pricing Platform

A unified workplace with an easy-to-use interface

Competition-based engine

Coherent pricing with transparent cause & effect analysis of every price change.

Details

Smart rules engine

Goal-driven pricing based on preset scenarios, dynamically defined KVIs and analysis of rules.

Details

Demand-based engine

Pricing driven by demand patterns, products cross-impact and more than 20 pricing and non-pricing factors.

Details
Cost-plus

Margin-centric

Ad hoc repricing

Human-driven decision

Engine fit

Competera Pricing Platform
Based on rules and business constraints
Competition-based engine
Pricing driven by demand patterns, products cross-impact and more than 20 pricing and non-pricing factors.
Details
Market-driven

Competitor-centric pricing triggered by market changes

Regular repricing

Constant manual check

Data dependence

Engine fit

Competera Pricing Platform
Based on rules and business constraints
Competition-based engine
Pricing driven by demand patterns, products cross-impact and more than 20 pricing and non-pricing factors.
Details
Rule-based

Based on rules and business constraints

Automated repricing

Human-supervised

Market-share focused

Engine fit

Competera Pricing Platform
Based on rules and business constraints
Smart rules engine
Pricing driven by demand patterns, products cross-impact and more than 20 pricing and non-pricing factors.
Details
Elasticity-based

Mix of rules & demand-based pricing

Real-time repricing

Manager defines goals

Portfolio coverage

Engine

Competera Pricing Platform
Based on rules and business constraints
Demand-based engine
Pricing driven by demand patterns, products cross-impact and more than 20 pricing and non-pricing factors.
Details
Personalized

Shopper-centric pricing

Individual offers based on LTV

Balance between customer demand and business goal

Engine

Competera Pricing Platform
Based on rules and business constraints
Demand-based engine
Pricing driven by demand patterns, products cross-impact and more than 20 pricing and non-pricing factors.
Details

What You Get With Pricing Intelligence Software

Manage your assortment and stock more efficiently
With Competera, you can rely on any timely data from any source anywhere in the world. Insights based on this data will help your company see the dynamics of your assortment compared to the market, your assortment intersection, and will allow you to enhance your pricing strategy. By taking these tasks off your hands and onto our platform, you can spend more time making better negotiations with suppliers.
Obtain improved and enhanced pricing data
Using competitive intelligence platform your company obtains all the advantages of pricing data such as information on competitor promotional activities, MAP monitoring, and market price positioning. We deliver it in easy-to-read graphs and charts, compiling and displaying competitive intelligence data in a single user-friendly dashboard.
Consider installment plans and sales promotions
Installment plans can be as crucial as promotions when it comes to pricing. Find out any credit options your competitors offer and whether your ideas are effective in comparison.
Optimize your content
Compare your product pictures, titles, and descriptions to key competitors. Discover whether sales content can be improved and enhanced to make your offering more appealing. Moreover, Competera notifies you about necessary changes in different pricing and non-pricing factors to make pricing decisions more profitable.

Trusted by top companies worldwide

  • Staples
  • Vodafone
  • Jumia
  • Pet Stock
  • Delonghi
  • Kogan
  • Lego
  • Mothercare
  • Samsung
  • RDE
  • Acer

Don’t limit your understanding of your competitors

Use the power of price intelligence to create effective and beneficial pricing strategy for your business.

Best Analytics / BI Solutions

E-commerce Germany award

Price Optimization Solutions

Constellation

#1 eCommerce Solutions Software 2019

Crozdesk

Top 3 startups at the AI Summit

London Tech Week

Great User Experience

Finance Online

High Performer 2020

G2 Crowd