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Price Sensitivity: Painless Way to Win Your Customers

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Competera Recieves Happiest Users Award from Crozdesk

Thanks to all of our customers!

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KVI Pricing: Learn to Identify Your Key Value Items

Key value categories (KVCs) and key value items (KVIs) bring many opportunities to attract consumers and increase margins. Dive into this topic and learn how to reinforce your revenue-generating capabilities.

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Pricing Performance or How to Measure Your Business

Does your pricing profitable for the business? Check our latest guide to know how to measure company's pricing performance. We describe tools, approaches, and some tips allowing to do it most effectively. Also, this guide would be helpful for those who are interested in the nature of prices.

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How to Increase Profit Margin

Wondering how to increase margin and keep customers loyal at the same time? The short answer: pricing is the key. Find how it works and what are the real-life tools of maximizing margins by reading the guide.

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How to Set Efficient Online Price [Video]

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How to Reflect Cost-Push Issues [Video]

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COVID-19 Shopping Behavior [Infographic]

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Introductory Pricing for New Products

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Steve Dennis| Q&A with Competera

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Safety Stock and Sustainable Forecasting

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Demand-Based Pricing Implementation Guide

Demand-based pricing is a reliable way to make your price positioning more efficient and straightforward. This guide will shed light on the main requirements and preparatory steps before arming with AI-driven solutions.

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Competera at UK's Retail Systems Awards 2020

Competera celebrates being shortlisted in two categories at the UK's Retail Systems Awards 2020.

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Paco Underhill on Competera

This interview is part of Competera’s new series featuring interviews with the most renowned retail experts worldwide to understand the ins and outs of the industry and look into the ways to help retail thrive in the new reality.

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Open letter from Competera's CEO

Competera's CEO Alexander Galkin shares his acknowledgment of retail heroes in the time of uncertainty.

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Market-based Pricing: Surviving the Crisis