Brand Intelligence

MAP Monitoring First Violator Grey Market Benchmark Price Positioning

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Brand Intelligence

Maintain your brand and pricing policy compliance through all eCommerce channels
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Brand Intelligence solution for manufactures to win and retain shoppers,
manage MAP policy and establish fair competition

Challenge

Support and develop fair and profitable relations with all resellers
Protect brand image and eliminate damaging price competition

Cure

  • Price Monitoring across marketplaces and individual retailers
  • Alerts & Reports for impactful changes and events
  • Push-to-action dashboard and reports with ability to contact the reseller immediately
  • MAP | MSRP | IMAP programs support

Challenge

Top-Violators Identifying
Detect the first market violator
Top-Products with Violations

Cure

  • First-Violation Report to know who violated MAP first and who followed
  • Top-Violators Reports:
    • Sellers who skip the compliance policy regularly
    • Products with the highest frequency of violations

Challenge

Fake Products Sale Protection
Unauthorized Sellers Identifying
Distribution Channels Control

Cure

  • Unauthorized channels of distribution Report
  • Management and control of each distribution channels: big and small resellers, price comparison sites, and marketplaces

Challenge

Look-a-Like Products Pricing Policy Control
Exclude Blind Zones in Pricing Policy
ORP (optimal retail price) crafting

Cure

  • Look-a-Like product match at the interface
  • Price positioning against the similar competitive products

Challenge

Manage Price Positioning and Detect Violations Timely
Measure Brand Perception Cross the Competitive Landscape

Cure

  • Price Index for brand positioning measurement against the similar competitive products
MAP monitoring and brand protection solution for manufacturers

Family of intelligence products for manufacturers and retailers to convert every price, assortment, promotions and brand decision into profit.

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