• AI/ML
  • Market Driven
  • Rule Based
  • Elasticity-based
  • Cost Plus
  • Personalised

True Optimal Pricing Decisions to Match Your Pricing Strategy:

Unlock the Power of Intelligent Pricing to Drive Profitable Growth and Enhance Customer Loyalty

pricing advantages icon

5.050 reviews

Capterra

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4.913 reviews

G2 Crowd

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4.916 reviews

Crozdesk

Elevate Your Retail Pricing Strategy with Competera

Empower your business with our cutting-edge solutions, designed to tackle diverse pricing challenges and accelerate growth.

  • Problem:

    With limited market visibility and new resellers emerging, it's increasingly difficult to maintain competitive and attractive prices.

  • Solution:

    Competitive Data provides accurate, real-time market data and product matchings for smarter pricing decisions.

  • Benefit:

    Safeguard your margins, maintain the right price perception, and enjoy 99% accurate datasets updated every two hours.

  • Problem:

    Repricing consumes too much time and effort, and human errors frequently occur when dealing with complex repricing rules and various factors.

  • Solution:

    Competera offers automated repricing and data-based analytical dashboards for better decision-making and visibility.

  • Benefit:

    Cut down repricing time to just 4 hours weekly, customize repricing logic, and get clear insights into the cause and effect of price changes.

  • Problem:

    Struggling to grow key business metrics sustainably while cannibalization effects harm your brand's price perception and lead to long-term strategic cash leakages.

  • Solution:

    Competera's deep learning algorithms generate optimal, portfolio-level pricing considering a range of factors, setting you apart from competitors.

  • Benefit:

    Boost your revenue by up to 8%, grow your margins by 6%, and rely on elasticity-based pricing with 98% accurate weekly forecasts informed by 20+ factors.

Kamila Lisewska
Kamila Lisewska
Margin & Pricing Analyst at Staples Solutions

“Competera’s platform is a great tool for price optimization and price management. As a user, I really appreciate the Competera dashboard which gives me the opportunity to work on any level — from the portfolio level to going as deep as the SKU level. With Competera, we know which strategy is gonna benefit us the most and go from there.”

  • 99% matchings
  • Catalog, Category, SKU-level pricing

Joyce Lin
Joyce Lin
Sr. Ecommerce Business Manager at Balsam Brands

“As the business was scaling, it was important for us to base our pricing decisions on market trends, website analytics, and other crucial data points that a pricing manager can hardly embrace all at once. Competera’s smart algorithms made our price management data-powered and proactive and saved the team 50% time from routine tasks.”

  • +over 3.5% revenue
  • +3% gross margin

David Elder
David Elder
Group Head of International and Pricing for WiggleCRC Group

“We believe Competera is the best in the industry. Their platform provides a set of tools, including market-based pricing and AI-driven demand-based pricing, that offers solutions to an immediate need, as well as our long-term plans. They have quickly become a strategically important player that we entrust with enabling a core element of our business.”

  • 360° market view
  • 50% faster repricing

Trond Samuelsen
Trond Samuelsen
Commercial Project Director at Elkjøp

“Time was an issue for us, as we didn't know when exactly Amazon was about to launch in Sweden. Nonetheless, our key requirement from a data provider was to receive Amazon Sweden and its sellers' prices within 24 hours after the marketplace launch. Competera did the job within 8 hours, and that was a great success.”

  • 99% product matchings
  • 1M data points delivered monthly

Staples Balsam Brands Wiggle Elkjop

Streamline Your Pricing Strategy

Overcome common pricing pains and optimize your retail business through AI-driven, tailored solutions for every pricing challenge.

Initial price engine

Efficient AI-augmented Intro Price benchmarking, ensuring optimal sales from the first day of a new product's launch.

What for: Helps set accurate initial prices for New Entry products, avoiding underpricing or overpricing, and maximizing early sales and customer interest.

Initial price engine

Automation Engine

Rule-based pricing recommendations for seamless and efficient price management.

What for: Aids in handling prices for KVIs and Traffic Generators, preventing pricing inconsistencies, ensuring competitiveness, and driving sales.

Automation Engine

Markdown Engine

AI-driven markdown recommendations for targeted sell-through rates and optimal pricing scenarios.

What for: Manages Overstock items pricing, ensuring inventory turnover, maintains profitability while achieving desired clearance rates.

Markdown Engine

Promo engine

Learns the contribution of each promo element and allows you to choose the top-performing promo scenario in the promo sandbox.

What for: Optimizes pricing for Promo Items, maximizing promotional effectiveness, boosting sales and customer engagement, prevents suboptimal promotions.

Promo engine

Optimization Engine

Price recommendations based on demand elasticity for smarter, data-driven pricing decisions.

What for: Supports pricing for Long Tail products, maximizing profit potential, ensuring a well-balanced product assortment, avoiding missed revenue opportunities.

Optimization Engine

See how we address common challenges
of retail pricing

Struggling to balance profit and competitiveness in a fluid market

Missed revenue from overlooking pricing factors and impacts

Misaligned market position due to poor competitor data

Embrace the Future of Retail Pricing

Harness the potential of our advanced capabilities to drive sustainable growth — find your match.

  • Omnichannel

    Synchronize and optimize prices across all channels for a unified, profitable customer experience

  • Various Pricing Zones

    Manage and control prices in any pricing zone, currency, or country for targeted, specific pricing strategies.

  • Unlimited scale

    User-friendly interface, explainable AI dashboards, and personalized reports designed for easy use.

  • Enhanced time-to-value

    Accelerate your return on investment with our streamlined implementation process and rapid performance improvements.

  • Industry-tailored

    Adapt to the specific pricing needs of each industry. Learn more how our solutions help retailers from various industries.

  • Flexible and easy to use

    Navigate through our user-friendly platform with ease, designed for maximum adaptability.

This is how Competera helps retailers

Get a tailor-crafted solution and unique product setup developed together with leading pricing architects to help your business reach strategic goals.

    • Industry Tailored
    • AI/ML
    • Personalized
    Wise promo decisions to boost gross margin and sales balance

    Balsam Brands is a US-based online retailer of luxury artificial Christmas trees and seasonal decorations with more than $200M of annual revenue. The company helps to create a festive atmosphere in millions of homes around the globe by operating across 4 geographical regions. Read Case Study

    • Balsam
      • 24,000 discount recommendations
      • 12 repricing campaigns

    • +over 3.5% of revenue

    • Industry Tailored
    • Flexible and Easy to Use
    • Enhanced Time-to-Value
    Streamlined Pricing for an Efficient and Profitable Strategy

    Unilever, one of the world's largest FMCG companies, implemented Competera's pricing platform to optimize its pricing strategy for gro.24/7, resulting in increased efficiency, more accurate pricing decisions, and accelerated revenue growth. Read Case Study

    • Unilever
    • Decreased time for manual assortment analysis

    • 98%
      matchings
      SLA

    • Omnichannel
    • Enhanced Time-to-Value
    • Unlimited Scale
    Racing with Giant: Elkjop vs. Amazon

    Elkjop, a leading electronics retailer in the Nordics, adopted Competera's pricing platform to enhance its omnichannel pricing strategy and sustain competition with Amazon. The advanced AI- driven pricing solution enabled Elkjop to optimize prices and drive sustainable growth. Read Case Study

      • Full automation of Amazon Sweden Data scraping
      • 1,000,000 data points delivered monthly

    • 60,000
      Amazon Sweden product matches

    • Elkjop
    • Omnichannel
    • Flexible and easy to use
    • Unlimited Scale
    Streamlining Pricing Process for Global Expansion and Enhanced Efficiency

    WiggleCRC Group, a UK-based online sports retailer with over $500M in annual revenue, adopted Competera's platform to improve pricing automation, enhance competitive coverage, and ensure a transparent pricing strategy across regional markets. Read Case Study

    • 50% reduction
      in repricing time

      • Increased automation for 500,000+ SKUs
      • 360° market view

    • WiggleCRC

We’re the perfect fit if you have:

  • Direct Sales to Consumers with Pricing Control
  • Managing an Inventory of 10,000+ SKUs
  • Annual Revenue Exceeding $400M

Please fill out the form to discover
main features of Competera

Best Analytics / BI Solutions

E-commerce Germany award

Price Optimization Solutions

Constellation

Trusted Vendor 2022

Crozdesk

Top 3 startups at the AI Summit

London Tech Week

Now Tech: Pricing and Promotion

Forrester

G2 High Performer 2022

G2 Crowd