The Right Prices
For the Right Products
Every Day
One platform to craft optimal value offering for retail customers, optimize pricing strategies, and make category managers 4 times as efficient.


Never Lose Profit Again
The modern customer seeks the most personalized experience where prices are still the dominating factor when choosing products
At the same time, hundreds of retailers lose billions of dollars in profits focusing on SKU pricing instead of the whole portfolio level

Competera navigates retailers to optimal prices
We help to set prices at which the business gets the projected financial results as well as the growth of customer loyalty. In other words, we move retailers from reactive to proactive pricing strategies for every product
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Goal-driven
Goal-driven scenarios based on ML/AI models and automated pricing for the whole retailer’s portfolio
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Proactive
SKU & description-based approach with pricing rules and recommendations
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Market-driven
Using of market & product intelligence, sophisticated product matching and competitive analysis
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Traditional
Using of inaccurate and fragmented data with manual checks and human-centric decisions
What makes Competera different

Software Trusted by Customers Across the Globe
Discover a scalable pricing software to stay effective in any pricing decision
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Hybrid Pricing Campaigns
Maximize your revenue and profits by using a combination of rule-based and demand-based pricing subject to the business rules and constraints for your full portfolio.
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Barbell Merchandising
The management of the whole product range allows you to craft well-balanced strategy for revenue and profit margin to achieve the most effective scalable results.
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Insights Identification
Drive the best sales impact with the right business decisions. Identify situations when you start losing money and get recommendations with a "show me why" explanation.