The Right Prices
For the Right Products
Every Day

One platform to craft optimal value offering for retail customers, optimize pricing strategies, and make category managers 4 times as efficient.

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Competera Became an Official Google Partner

Never Lose Profit Again

Because of outdated pricing approaches

Every year, hundreds of retailers lose billions of dollars in profits focusing on SKU pricing instead of the whole portfolio level.

At the same time, 60% of customers still choose products based on prices. It’s time to set the right prices for your entire assortment.

Competera navigates retailers from reactive to proactive pricing strategies

We help teams to set optimal prices for every product across all selling channels moving them through our journey.

Goal-driven

Goal-driven scenarios based on ML/AI models and automated pricing for the whole retailer’s portfolio
Proactive

SKU & description-based approach with pricing rules and recommendations
Market-driven

Using of market & product intelligence, sophisticated product matching and competitive analysis
Traditional

Using of inaccurate and fragmented data with manual checks and human-centric decisions

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Software Trusted by Customers Across the Globe

Each of Competera's clients receives an average of 7-15% revenue uplift

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Why industry leaders choose Competera?

Competera is a perfect means of goal management as it helps us to track the performance on our strategic targets and identify areas for further growth.

Kevin Lebron, merchandising Manager

FSA store, USA

For a few months Competera helped us reduce manual work and save plenty of time. We look forward to enhancing our position with Competera via advanced price optimization and proactive pricing.

Robert Smigner, E-commerce Merchandiser

Vision Direct, United Kingdom

We have adopted Competera pricing engine which calculated demand elasticity while factoring in product cannibalization and seasonality and increased revenue by 1% over the period of three months.

Tatiana Tepliashyna, Product Owner and Business Analyst

Staples, Netherlands

The things I enjoy most about the Competera platform are the proactive pricing system and effective sales planning.

Karel Mommers, Pricing and Analytics Manager

Max Guitars, USA

We've already made a huge step in securing our market strategy and handling negotiations with vendors. Now we strongly look into the future when shifting to ML-based price optimization.

Rick Conley, Head Buyer and Director of Vendor Relations

Maxtool, USA

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Discover a scalable pricing software to stay effective in any pricing decision

Pricing Campaigns

Maximize your revenue and profits by upgrading your business with elasticity-based pricing and automated rules for your full portfolio, not just individual products.
Goals Tracking

Increase productivity of category and product managers. Set and reach transparent business targets by implementing a goal-driven approach.
Insights Identification

Drive the best sales impact with the right business decisions. Identify situations when you start losing money and get recommendations with a "show me why" explanation.