Optimal prices your customers trust.

Competera enables retailers and brands to increase customer trust by setting and maintaining optimal prices in real-time. Our AI algorithms continuously re-calculate billions of possible price combinations helping retailers to rebound 6% of previously lost margin.

Market test

Representative Vendor in 2022 Short and Long Life Cycle Market Guides

2023 Best Retail Insights by Vendors In Partnerships Awards

2023 Best Breakthrough Technology Solution by Vendors in Partnerships Awards

Start to win with Competera right now

Advanced technology is the key to growing bottom-line sustainably. The future belongs to real-time ML-driven pricing.

Reduce repricing time by 50%

Up to 8% of recovered revenue

Up to 6% margin loss prevention

Real-time competitive data

Uncover the full potential of Competera’s AI pricing

Read how Competera’s pricing solutions help retailers across different industries.

Consumer goods

Unilever

Ready to consume market data for better assortment analysis

read

Sporting Goods

Wiggle

Competition-based pricing for over half a million SKUs

read

Consumer electronics

Elkjøp

How Elkjøp Sustained the Competition with Amazon

read

Home decor

Balsam Brands

Boosting gross margin and revenue by over 3,5%

read

Grocery

Delivery service

Pricing Automation for grocery delivery service

read

Consumer goods

Sephora

Coherent and flexible Competitive Data covering 9 countries

read

See how we address common challenges of retail pricing

Competera offers a unique technology blend to make the pricing process easy and effective,
allowing you to reach your strategic goals.

Struggling to balance profit and competitiveness in a fluid market

Successfully optimizing profit and competitiveness in a dynamic market

Discover how

Manual pricing errors risk market
position

Strategic pricing accuracy strengthens market position

Discover how

Missed revenue from overlooking pricing factors and impacts

Maximized revenue by addressing pricing factors and their impacts

Discover how

Misaligned market position due to poor competitor data

Improved market position through accurate data alignment

Discover how

Success is a journey. Let's complete it together

Competera is an industry-agnostic solution suitable for online, offline, omnichannel, mono- or multi brand retailers. We help your team get optimal prices for each product across all selling channels by using a unique combination of pricing tools and AI algorithms.

Cost-plus

Margin-centric

Ad hoc repricing

Human-driven decision

Market-driven

Competitor-centric pricing triggered by market changes

Regular repricing

Constant manual check

Data dependence

Rule-based

Based on rules and business constraints

Automated real-time repricing

Human-supervised

Market-share focused

Elasticity-based

Mix of rules & demand-based pricing

Goal-oriented repricing

Manager as a strategist

Portfolio coverage

Personalized

Shopper-centric pricing

Individual offers based on LTV

Balance between customer demand and business goal

Cost-plus

Margin-centric

Ad hoc repricing

Human-driven decision

Market-driven

Competitor-centric pricing triggered by market changes

Regular repricing

Constant manual check

Data dependence

Rule-based

Based on rules and business constraints

Automated real-time repricing

Human-supervised

Market-share focused

Elasticity-based

Mix of rules & demand-based pricing

Goal-oriented repricing

Manager as a strategist

Portfolio coverage

Personalized

Shopper-centric pricing

Individual offers based on LTV

Balance between customer demand and business goal

Competera Pricing Platform

A unified workplace with an easy-to-use interface

Competitive Data

High-quality, timely product matches and data scraping covering any region, currency, or language in a single dashboard. Details

Pricing Automation

Coherent, fast and flexible pricing with defined workflows and a transparent cause & effect analysis of every price change. Details

Price Optimization

Elasticity-based price setting driven by demand patterns, products cross-impact and more than 20 pricing and non-pricing factors. Details

Software to power your pricing

Competera offers a unique technology blend make pricing process easy and effective.

Our elasticity-based AI pricing is driven by demand patterns, non-linear dependencies and products cross impact — calculating 20+ internal and external factors which guarantee gross margin.

No more manual analysis of outdated competitor pricing — our self-learning competitive data platform provides real-time access to all of your competitors’ prices with the matching quality of up to 98% accuracy.

Unlimited scale & usability — our user-friendly dashboards and personalized analytical reports are easy to use for merchants and pricing managers and can be scaled to an unlimited number of products and categories.